Head of Communications at Affiliate Window, David Hall will be speaking at Affiliate Summit 2007 East on the topic of UK Affiliate Marketing. The session on July 9th will run for an hour on the Monday morning of three day conference in Miami from 11:30am-12:30pm.
David’s talk will give an insight into the UK market giving an overview of retailer demands and industry & regulatory bodies, as well as how to improve ROI, looking at the transparency of sales and how there can be customer loyalty to affiliate web sites.
David Hall is chair of the Affiliate Marketing Council (run by the IAB) which is a working group of leading networks aiming to create a best practice/code of conduct in the industry.
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